dnata goes pink to support Breast Cancer Awareness Month at DXB

Dubai, UAE, 4 October 2022 – dnata, a leading global air and travel services provider, has taken a unique initiative to support Breast Cancer Awareness Month this October. The company has repainted one of its pushback tractors to pink to increase awareness and promote regular screening and early detection of breast cancer.

For the next weeks, travellers at Dubai International (DXB) airport might be able to spot dnata’s eye-catching pink equipment while waiting for their flight.

Steve Allen, CEO of dnata Group, said: “Each October, our teams come together and collaborate with local charities to increase awareness of breast cancer and raise funds for research into a cure for the disease. This year we will continue our efforts to support this important cause and make a difference in the fight against breast cancer.”

dnata’s high-powered pushback tractors play a crucial role in making sure aircraft are positioned precisely on the taxiway for taxi and take-off. The most powerful of this ground support equipment (GSE) type can push back a fully loaded Airbus A380 aircraft. dnata currently employs around 170 licenced operators to handle the pushback tractors whose engine capacity ranges from 100 to 750 horse power. The pushback tractor is connected to the aircraft either directly or through a tow bar. Every day, dnata handles over 450 push backs at DXB.  

Breast Cancer Awareness Month, held in October every year, was created to promote screening and prevention of the disease. Since 1985, individuals, businesses, and communities have come together to show their support for the many people affected by breast cancer. 

dnata offers ground handling, cargo, travel, catering and retail services in 37 countries across six continents. In the financial year 2021-22, dnata’s customer-oriented teams handled over 527,000 aircraft turns, moved 3 million tonnes of cargo, uplifted 39.9 million meals, and recorded a total transaction value (TTV) of travel services of US$632 million.